Posts Tagged ‘Tough…’
Make Money Online in a Tough Economy
Have you always wondered why others are making big money online and you have trouble earning just a few measly bucks? Do you dream of online earnings that you can make from the comfort of your home without having to answer to a boss? Would you like to make money online in this tough economy? Find out how others are earning big money online and how you can too.
Most successful online entrepreneurs have more than one source of income. They use websites, blogs, affiliate products, residual and multi-level programs, Ebay income, advertising revenue, their own products, and other people products. Few people that make big money online do it by using just a single technique.
And that is a mistake that most new comers make. They hear about a program that interests them and they commit all of their efforts to that one thing. If success doesn’t come to them right away, they quit working the program and feel that they can’t make money online.
Few successful online business owners make money off of just one thing. It is almost always a combination of different income sources. Some of these sources earn just a few dollars a month and others make thousands. It is through this diversification that they find products and systems that are the most profitable.
Most successful individuals use 10-12 different programs that make money at any given time. There are some that make more than others, but at the end of the year when you add everything up, you can make tens or even hundreds of thousands of dollars.
But to make it all work, you have to get started. If you are not making any money online and you are using one single system, branch out and look for other programs that sound profitable. It is through this diversification that you can achieve true success and begin making real money online.
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Email Marketing strategies in tough times
Bulk Email marketing is proving to be just the means for smart businesses looking for innovative guerilla strategies to keep themselves ahead of the game during the economic downturn. SME’s feeling the pinch are looking for ways to cut marketing budgets without compromising results. It’s now more important than ever for businesses to improve efficiency, reduce waste and produce targeted responsive email marketing campaigns.
1. Direct Response Advertising
For businesses feeling the pinch return on investment is the key for ensuring profitability. It’s now more important than ever to ensure advertising produces results and costly advertising campaigns may be great for raising brand awareness but are not always the best option for businesses looking for quick sales and ROI. Targeted bulk email campaigns to qualified databases coupled with a strong call to action can prove powerful in reaching impulse buyers at just the right time to entice a purchase. Statistics provided by the eMarketing Association (EMA) found that response rates for email marketing are 4 times higher than other direct marketing mediums such as Direct mail and at only a few cents an email message and no production costs a simple email message equates to a fraction of the cost.
2. Customer Retention Marketing
Anyone with a qualification in marketing will know that long term clients are the most profitable. It’s now more crucial than ever to ensure that businesses retain the customers they already have. Keeping customers will not only save businesses money but will make them money. According to a report by The Logic Group, loyal long standing customers account for over 50% of a company’s annual sales, they are also higher value customers happy to pay premium rates of around 30% to 50% more per transaction. For this reason a CRM program is crucial and regular communication via new media techniques such as email is a key player in helping maintain communication. However, of course no one wants to be bombarded with endless email marketing campaigns but a friendly personalized offer or promotion at just the right time will do no harm to your relationship and could provide just the push you need to increase sales.
3. Viral Marketing
Viral marketing includes any strategy that encourages individuals to pass on marketing messages to others and with virtually the entire US population having access to an email address, it’s little wonder that bulk email marketing along with the web is a key viral marketing channel. With people looking for bargains, email marketing is proving more powerful than ever. Emails are the ideal viral marketing tool capable of reaching much further than initial recipients alone. Good offers and promotions are often shared amongst friends eager to spread the word of a good bargain.
If businesses send out tempting offers and promotions then it’s only human nature that people will want to share them and it couldn’t be any easier or convenient to pass on a good tip to a friend than via a quick email forward. Also, people genuinely like receiving email from friends, with a whopping 94% of email being opened and read which offers great opportunities for marketers.
Spryka Email Charger is a powerful bulk e-mail marketing application for Microsoft Windows. Its an Email newsletter software that manages a mailing list and sends mass newsletter emailings, without incurring any recurring fees or monthly charges. Visit us at http://www.emailcharger.com
Khurram Zaveri is the owner of Spryka Inc, an application development firm dedicated to providing valuable email marketing and personal finance software for business and personal use.
When the Going Gets Tough… Self Motivation
Self motivation literally means enthusiasm or drive. It is the driving force that keeps people to push through even when the going gets tough sometimes. The root of self motivation is desire. It is the desire that drives you to value things and to identify what’s relevant or irrelevant.
You can see the good results of self motivation from people who are already successful in their life. Moreover, people who are poorly motivated are those who suffer from the so-called inferiority complex. People who suffer from inferiority complex are those who are not confident of themselves.
According to psychologists, you have different kinds of desires. And all these desires are attributable to your desire to stay alive. In essence, self motivation is more involved with a man’s emotions. It implies a positive feeling that keeps people from doing things. These people who are highly motivated are described as enthusiastic individuals. They are optimistic – they don’t give up easily in reaching for their goals.
In layman’s terms, self motivation pertains to determination. But if you would delve deeper into the actual meaning of self motivation, it’s beyond that. self motivation can be understood completely when you study the different factors that affect it. Hence, this brings you down to the study of the various kinds of self motivation theories.
1. Maslow’s Theory – Abraham Maslow is known for his humanistic theory. This theory of motivation states that the behavior of humans can be understood by means of their needs. Humans act depending on what they need. He devised the so-called hierarchy of needs. The needs of all individuals are distinguished into four main classifications namely: physiological needs, safety needs, belonging needs, esteem needs, self-actualization and deficit needs.
2. Herzberg’s Two Factor Theory – this theory is devised by Frederick Herzberg. According to Herzberg, human motivation is influenced by two factors. These two factors are the hygiene factors and the motivation factors. These factors greatly influence a person’s motivation in the workplace especially when it comes to job satisfaction. Such factors are fringe benefits, relationship with coworkers, physical environment, challenge, and many more.
3. Alderfer’s ERG Theory – Clayton Aldefer has expanded the humanistic theory of Maslow. This results in the theory of motivation called ERG theory. ERG theory deals with the human needs that affect any person’s behavior and way of thinking. The ERG stands for Existence, Relatedness and Growth. Existence includes the physiological and safety needs of people. The Relatedness pertains to the need of people for love and sense of worth while the Growth in this theory is all about the need of humans for self-actualization.
4. Cognitive Dissonance – is the motivation theory proposed by Leon Festinger. This theory discusses that a person is dissatisfied because of unsuitability between two ideas. For instance, you want to buy a perfume, but there’s the tendency that you feel that this perfume is appropriate or inappropriate for you.
5. Self-determination Theory – this theory is conceptualized by Edward Deci and Richard Ryan. This focuses on the concept that humans are motivated because of the encouragement they get from their environment. This theory has identified that the factors that has a great effect to the way people behave is self-sufficiency, positive feedback from people around them and the need for belongingness.
6. Achievement Theory – this theory is states that humans have three basic needs that greatly affect their behavior. These needs are the need for accomplishment, authority and attachment.
7. Goal-setting Theory – this is all about the energy of an individual to reach his goals. The accomplishment of his goals is shaped by three important elements such as convenience, problems associated with achieving your goals and the accurateness of the goal itself.
The author of this article writes at
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