Business Intelligence For Dummies

  • ISBN13: 9780470127230
  • Condition: New
  • Notes: BRAND NEW FROM PUBLISHER! BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed
Product Description
You're intelligent, right? So you've already figured out that Business Intelligence can be pretty valuable in making the right decisions about your business. But you’ve heard at least a dozen definitions of what it is, and heard of at least that many BI tools. Where do you start?

Business Intelligence For Dummies makes BI understandable! It takes you step by step through the technologies and the alphabet soup, so you can choose the right technology and implement a successful BI environment. You'll see how the applications and technologies work together to access, analyze, and present data that you can use to make better decisions about your products, customers, competitors, and more.

You’ll find out how to:

  • Understand the principles and practical elements of BI
  • Determine what your business needs
  • Compare different approaches to BI
  • Build a solid BI architecture and roadmap
  • Design, develop, and deploy your BI plan
  • Relate BI to data warehousing, ERP, CRM, and e-commerce
  • Analyze emerging trends and developing BI tools to see what else may be useful

Whether you’re the business owner or the person charged with developing and implementing a BI strategy, checking out Business Intelligence For Dummies is a good business decision. Business Intelligence For Dummies

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5 Responses to “Business Intelligence For Dummies”

  • This book is great for introducing yourself to the topic of BI. A good read if you are new to the subject, or if you want to have a reference.
    Rating: 4 / 5

  • Sam Jones says:

    I work as a senior business systems analyst for a large corporation and have focused primarily in the area of Business Intelligence for about three years. I would recommend this book to the business analyst over the systems engineer.
    Rating: 5 / 5

  • Even if you are not working directly on a Business Intelligence project, this book is a must-read for all business analysts. The book is readable and correctly emphasizes the importance of quality requirements and analysis. Business analysts should always be thinking about better ways for their stakeholders to make decisions and run their organizations. Swain gives great insights and suggestions for requirements elicitation and analysis. He also explains the overall discipline at a level everyone should be aware of.
    Rating: 5 / 5

  • Eric says:

    If you want to understand BI this book is for you. If you need an in-depth knowledge or formal education, of course this book won’t do it for you, but guess what? START HERE.
    Rating: 5 / 5

  • Well written overview. Humorous and easy to read. The author really knows the topic. A great addition to your business strategy library.
    Rating: 5 / 5


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