The World Business

Archive for the ‘Small Business’ Category

Every street corner you turn shows the marks of many small business developments. I believe if we don't support these businesses, then America's streets will be like ghost town, and this can economically scarry to people that depend on them. This is why we need small businesses to exist. Did you know in 2005 about 587,592 jobs were outsourced to foeirgn countries? These jobs were outsourced by big companies not small companies. small companies are loya to Americans employees. I think companies that keep shipping jobs over seas, and causing too many jobs should not get tax break from the government. I know some people will say but it's too expensive and there too many overheads for these companies in the U.S. but they forget to know that it cost lot to reestablish to in a foreign country as well. These companies must also understand that the consumers buying power in these countries is not as strong as the American consumers.

Countries like India and China are reaoing the rewards of outsourcing why this country is falling apart economically. 50% of workers are hored by small businesses. This is very important for the government to understand now, and no more waiting. The government should provide, not just loans but grants to people small businesses that need them the mosti f banks don't. Big are being bailout, it's for small businesses get a bail as well. By the way you must understand that most of big companies today started as small businesses. You never know what small businesses can do in the future. It's time that taxpayers dollars work for small businesses as well.

Outsourcing kills Americans jobs. Many lose their jobs. we can't keep encouraging people to get degree, and can't find a job after that. This make no sense at all. I believe outsourcing is one of the reasons why we're in this mess today. We keep bailingout big companies and they keep failing. It's time some real leadership. People that manage small businesses have better management skills because they keep thriving, why the big keep failing. we have to work with one voice and and support small businesses before it's too late. we have to jeep fighting for what we want. Never give in to the recession pressure. For those seeking opportunities and financial freedom visit my resource box at www.mlmeducationblog.com email: prince@unlimited-wealth-online.com phone: 612-306-4920

Blogs are easy way to communicate with the customers, and employees. From past few years, blogs are continuing as one of the effective channels of communication when compared to other advertising channels. Blogs for business can help to strengthen relationships with targeted audiences. A blog can help in as many ways, from a business perceptive.


Reasons why a small business needs blogging
Small businesses need to be more effective in building a potential and loyal customer base when compared to large businesses. Blogs helps in increasing the consumer base.
• Building customer relationships: Blogs are very helpful to increase the brand loyalty in customers by engaging with them through blogging on their favorite topics. Regularly updated blogs can help businesses in making readers to visit the website on regular basis. This may steadily enhance the business opportunities of the organization. Blogs became easy and effective medium to make the customers to join in discussions, providing tips, insights, etc., about the products and services of many businesses.
• Blogs at workplace: Employees can write their opinions, views, and recommendations for any developments in the business. Blogs helps small businesses for effective cross-functional communication with employees. Companies can create internal blogs within organizations where project members and employees update project information along with reports without having to waste time for interaction and responses for minor updates.
• For brand awareness: Small businesses can easily update their recent achievements in products and services in blogs and can create awareness to the customers about them. With regular reading of blogs, customers can know the latest developments in the business. Blogs help small businesses to create brand awareness for the products or services they offer.
• Better communication: Blogging for small businesses facilitate to increase the integrity in the organization with the easy communication process between the employees and the management. Blogs are also created to attract the readers of targeted markets. Companies update their respective blogs frequently with opinions and reviews of customers along with their new achievements in their products and services, and make them visible to almost everyone online.

Blogging enables the small businesses to stay in business, to connect with its customers, clients. This can indirectly help to increase their sales. Blogging can make your customers relate better to company on a personal level. Blogging is a great way to set your company apart from the group of small, and home based businesses through Internet.

The traffic statistics page for Robert's new small business web site starts to load. He scrolls down the page, dismayed. Just one or two visitors daily. Robert sits back and sighs. Most were probably curious friends and family.

When his internet-savvy nephew suggested promoting his small business on the Internet, Robert designed a simple but attractive five-page small business web site. He added meta-tags and keywords, and waited for the search engines.

Robert wonders, "What now?"

Robert's experience is common among small businesses getting started on the Internet. He has just faced the first big lesson for a small business web site: the web site is not enough. Unlike the weekly advertisement Robert places in the local paper, he needs to promote the web site itself. In a sense, he needs to advertise the advertisement.

What Robert doesn't realize is that he already has the most valuable asset a small business can leverage online -- knowledge and experience. Anyone who runs a small business off-line is an expert on something that other people would like to know about. Writing articles can turn that knowledge into targeted traffic. Article writing is the ideal free method for a small business to promote itself on the Internet.

Every small business has expertise it can share in 500-1,000 word bites. A landscaper could write about the uses for different kinds of turf grass. A window installer can describe new types of energy-efficient windows. A home cleaning service can provide cleaning tips.

Customers ask Robert five questions repeatedly. He can easily write five simple articles to answer them. Then, he just needs to add a "resource box" which advertises and links to his web site.

Robert can also include a few of his web site's keywords in each article, and, if possible, in his resource box. Robert's business depends on local customers. Including his city's name in anecdotes within the articles, or in the resource box, can help his articles to appear in local searches for that city.

Robert would start by uploading his article to a new web page. This gives visitors more to read -- and starts to establish Robert as an expert. More importantly, the article becomes "spider bait" for the content-loving search engines to find and index.

He could stop there, but his new article gives him a more valuable opportunity to promote his site.

Next, Robert can offer his article to other web sites. Most article directories accept submissions of articles. They offer those articles for others to use in newsletters or on web sites. A quick search for "article directory" will yield a sizable list of sites that accept article submissions.

Prepared, with a simple text file ready to copy and paste, it takes just minutes to submit an article to an article directory site. Once posted, the article provides a link to Robert's site. Other webmasters may reprint his article, also linking to his site.

Article marketing is viral, multiplying the links -- and visitors -- to the author's site each time an article is republished. Just one popular article can attract a growing number of information-hungry visitors as the article spreads across the Internet.

Many article directories also include new articles in RSS feeds and e-mail announcements to their lists. Robert doesn't even need his own e-mail list or feed to advertise his web site to readers of his article.

Finally, if Robert has more time, he can search for "ezine directories" to find newsletters that accept articles and offer his article directly to them. If he is willing to spend some money, he could use article submission services.

Over time, the growing number of links to a web site can improve its "link popularity" and Page Rank. As the site rises in the search engine rankings, it attracts even more visitors.

Articles spread those all-important links across the Internet without the tedious process of sending out link exchange requests (often declined or ignored). Better still, webmasters who reprint articles rarely ask for reciprocal links back to their own sites.

The benefit of writing an article builds over time, yet articles require no ongoing maintenance once they are written and submitted. Other options like newsletters, blogs, and forums can demand more upkeep than a small business can afford.

Best of all, articles can remain up on web sites indefinitely, driving free traffic immediately -- and long-term. Most other kinds of advertising stay posted only as long as they are paid for. An article's "views," "reprints," and "click-throughs" can increase -- without increasing advertising costs.

Writing articles is a powerful way to leverage a small business' expertise, transforming it into traffic. The currency of the Internet, information, makes advertising a small business web site affordable. Promoting with articles can jump-start the online presence of a small business and continue to market it for a long time to come.

(c) 2006 Wendy Maki
May be reprinted in email newsletters and on web sites. Must be unedited and include the resource box. All other rights reserved.

A small business organization normally consists of 2 to 50 employees; and it is the endeavor of the whole organization that combines to bring success to the organization. What if an employee falls ill? Yes, your whole organization will be affected and thus might put a negative impact on the output. Here, comes the benefit of purchasing a small business group health insurance policy.

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