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Posts Tagged ‘Bring’

Did you know you can bring major traffic to your website through business article marketing? And the best thing about this is that it is free. Many people spend a lot of money on pay per click advertising, but I always write articles to help market my websites because I like to write, and it is totally free. However, it's not as easy as just write an article, stick it on some article directory website, and then sit back and watch the traffic come flowing in. There's much more to it than that.

One of the first things you must do is be careful choosing your keywords. These are the words that people type into the search bar at a search engine, when they are searching for information. There are many different methods you can follow, but the simplest advice is to choose a keyword that is popular enough to bring traffic, but not so popular that everyone is writing articles on those same keywords. There are tools you can use to help with this.

Another thing to be aware of is, you want to choose keywords that will attract people who are really interested in what you have to offer on your website. This is the part that is a bit tricky because there is no tool that will measure this. However, this is where perseverance comes in. If you keep track of your results, then, you will be able to figure out which keywords are working, and which are not.

After you have your keywords set, you are ready to write an effective article. This may be easier said than done. However, if you adhere to the following guidelines, you will definitely get better with practice. Basically, it boils down to a few simple things:

The article title should be catchy, thought provoking, and related to what your website is about. The body of the article should deliver on the premise your title puts out. The article should be interesting, and should have proper english and punctuation. The end of the article should not be the conclusion. The end should have the reader wanting to read the resource box, which is where the links to your website are. The resource box, or conclusion, should be compelling, and should really entice the reader into wanting to know more about your product or service, and if this happens, they will probably click on the link and check out your website. Read the rest of this entry »

Convert any article to video with Article Video Robot. Article Video Robot is a simple to use internet based program, not a desktop app and can be accessed from any computer to create customized videos you can upload to sites like Youtube, Metacafe, Dailymotion and many more. Video sharing is a very popular form of social media marketing and people are more likely to share videos they watch than articles they read.

Video is a very affordable way to advertise online, Youtube is the second most searched web site and there are more than a billion videos viewed daily. This makes advertising very cost effective and quickly gets your information in front of the people in your target market. Video has a better opportunity to go viral than articles which will spread your message to many more interested people.

Most people just skim text articles whereas video grabs the attention of the viewer. With Article Video Robot you can customize your message with available options such as speech artist, audio soundtracks, images and more. Additionally, the video you create will get indexed and listed on the search engines very quickly. In most cases there is no review process like there is with article marketing.

You will find that video creation generates more than viewers but also a significant number of back links which contributes to a higher page rank and better listing in the search engines. Typically you will find that a video uploaded to the many sites available to you as an advertiser will get listed within hours on the search engines for your keyword target. Images of videos listed on search engines have a higher click through rate over a text hyperlink.

Consider a twenty one day free test drive of Article Video Robot and experience the benefits of this very cost effective form of online advertising. Produce twice the impact for every article you write when you convert your article to video. Create more back links with the Articlereel video and article vlog provided for you when you subscribe to Article Video Robot.

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January 28, 2009 — Tips for getting your permission-based marketing emails into the inbox and the actual design of the email are closely linked. Here you will find useful information on getting into the inbox, email design tips, and the nexus between the two.

If you are just getting back into email marketing after a break, are new to it, or are sending to an old list, make sure to ramp up your sending. This does not take long. If you have a large list, do not send to your whole list all at once but ramp up incrementally to maximize email marketing deliverability.

It is very important to keep a clean list. Too many hard bounces (email addresses that do not exist any more) can hurt your reputation with the ISPs. Pay close attention to keeping a clean list and purge as many bad addresses off the list as you can before you even send through a new Email Service Provider (ESP). You want to get off on the right foot with good delivery.

Keep in mind that the worst thing you can do to build your email list is to harvest emails off of Web sites, as this a flagrant violation of the CAN-SPAM act.

In addition, do not buy a list from some guy on the Internet who promises you the subscribers have all opted-in. They may have opted-in to hear from someone, but not from you. For you, they are likely to hit the spam complaint button along with the many others to whom this guy has sold the list. Sending to this sort of list will hurt your ability to reach your best customers or prospects.

No matter which ESP you choose, they will assign you an IP address – either shared or private. This IP address, not your email address, is the “Caller ID” of every email that goes out, whether a personal message or email marketing. Make sure you setup a Sender Policy Framework (SPF) record that matches the IP your ESP assigned you with the sending domain (yourcompany.com). If you do this, you will be in the elite of email marketers who are following this optimal practice and will have an advantage. If you need help, ask your ESP. If you are a techie or know one, setting up an SPF record in your Domain Name Service (DNS) records does not take long. With many ESPs, you can determine the IP (shared or private) by looking in the settings of the account; with some ESPs you may have to ask them what IP address your emails are coming from.

Here are some additional tips on getting your emails through the spam filters.

Email Marketing Design: The Coin of The Realm

Good email design is not only more appealing to recipients and better for click throughs, but it also makes the spam filters look more kindly on your emails. This matters greatly when it comes to reaching the inbox, but do not forget that people like well designed emails better than something that is hard on the eyes. Your success with achieving your email marketing goals — including click-through-rates (CTR) and conversions — will be greatly enhanced by aesthetically pleasing email design.

One of the top guidelines for email marketing design is not to send out an email that is too heavy graphics or, much worse, one giant graphic. The guiding principle is 60 percent text, 40 percent graphic. Many email recipients view emails in a preview pane, so the top left corner is an ideal location for brand placement and a good enticing lead. Also, keep in mind that many email clients have graphics turned off by default so you have to entice people to click the button that turns graphics back on. The best way to do that is to leverage strong content, a well-designed email, and a good balance between text and graphics. It is always a very bad idea to send out an email that is one large graphic because not only will it lessen the chances that people will read it, but also because spam filters hate one large graphic emails.

It is crucial to remember to include ALT text for any images you include in your emails. The reason is that anything you are trying to communicate through images will be lost until many users turn on the graphics, which usually can be accomplished with a quick click. Entice them with descriptive ALT text that describes the graphic. If a picture is worth a thousand words, then give your recipients a reason to view those images.

Tables are back – which may seem counterintuitive to those of you who have been involved in a Web design project. Tables are an important element of email marketing design. You can use CSS but it must be inline CSS if you want it to work. Consider tables in your email design and play close attention to using table attributes.

Be aware of the inherent limitations of email programs as compared to Web browsers. Consider that the optimal email width is recommended at 600 pixels wide to accommodate for various browsers and mobile devices. Try to hit this range to avoid wide and unwieldy emails that few will want to read through. You probably want to avoid very long emails as well.

Again, keep in mind that while Web browsers are developed to handle javascript, flash, etc., many emails programs simply cannot handle the fancy stuff.

In addition, make sure to have a link in your email that enables your recipients to view the email as a Web page. Most ESPs provide a very easy way to accomplish this task. Some people will just prefer to view your email as a Web page.

If you combine good design for email with an awareness of both the spam filters and an aesthetically pleasing email for your audience, then you have a recipe for success. Email marketing can be hard work but when done well it yields the highest ROI of any other marketing tactic, which, according to the Direct Marketing Association is nearly $57 for every dollar invested.

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For many a time, educators and teachers have tried to teach students on the benefits of gaining a reputable education, to learn as much as they could as well as to inspire them on the price of knowledge in this world. While some students don't like the idea of putting their noses into books and they don't find the relevancy of education towards real-life experiences, teachers and educators alike would have to instill such values in them and to motivate their students in their very own ways. The question is: How could the educators and teachers bring out the self-motivation in their students?

One of the most effective methods educators around the world have done is through authentic learning. Lessons that are taught have to be made practical. While most subjects are often theoretical, activities in classroom and out-of-classroom can be conducted among the students to prevent boredom or disinterest. While it is common that students have done experiment during their Science classes, other subjects such as History can be done out of classroom as well by taking these students to the real historical sites.

Apart from that, educators and teachers can also motivate their students intrinsically. Motivation has to start from the students themselves. Self-appreciation and self-recognition are traits that a student should have in order to gain intrinsic motivation. For example, educators and teachers can always praise their students for a job or assignment well done. They can make their own students proud of their very own achievement while in the mean time; encourage them to pursue higher goals or higher achievements. Extrinsic motivation in terms of rewards can also be given to these students, depending on the situations or the circumstances that the educators and the students are involved. An example of extrinsic motivation can be in the form of a small gift.

To conclude, as most subjects often follow a syllabus or a course outline, teachers and educators have to begin to think and act creatively. They can try changing the course outline for the day or add-in some interesting activities to make the class more interesting. They should encourage students to think out of the box to help shape the way the course should be or to improve the lessons day by day to encourage motivation among the students.

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