Posts Tagged ‘Difference’

What is the Difference Between Internet Marketing and Blogging:

Sometimes I need to refresh myself on the difference between blogging and internet marketing. When you write an article for a blog about internet marketing, is it still considered blogging?
I think most people consider blogging to be a form of expression that is directly related to their personal life. Wikipedia defines internet marketing or online marketing, for more details visit to as the marketing of products or services over the World Wide Web.
For the most part, the distinction between a blogger and an internet marketer is a bit fuzzy. The most obvious realization is that the average blogger probably doesn't make that much money online whereas the business savvy internet marketing might make a fortune selling advertising and affiliate products.
Generally bloggers write about their experiences, their opinions, current events, and things that interest them. Internet marketers tend to focus on subjects like search engine optimization, affiliate reviews, and marketing techniques. They are focused on making money plain and simple.
The typical internet marketer spends half their time in the field writing and the other half researching, optimizing and obtaining inbound links. Bloggers generally spend half their time writing and the other half of their time trying to get their peers to read their blogs.
To make a long story short just because you have a blog doesn't necessarily mean you are marketing it correctly. If you are serious about your blog either way you will most likely need to acquire internet traffic to leverage your blog. Regardless of whether or not you want to earn money online with your blog, learning the basic principals of internet marketing will most likely prove to be very useful in the acquisition of internet traffic.

There are many things that are important to being a successful Internet marketer. But three things in particular, in my honest opinion, are critical to success. In fact, you really could say that these three things pretty much cover the essence of Internet marketing. I'm talking about training, product and promotion. In this article, for more details visit to I'm going to explain why these three things are so important.
Let's start with training. How many people in this world do you know who are successful at something who don't know what they're doing? I certainly wasn't one of them. When I first started as an Internet marketer, over six years ago, I was so clueless that I made all of $28 in my first five months. Why? Simple...I didn't have the training I needed. Once I started to get that training, I began to make a steady income online.
Now, you can pay for that training or you can go about getting it in bits and pieces by going the free route such as by digging through forums and the like. The downside to the free route is that it can be very time consuming. By paying for training, you can cut months off the learning curve. Of course the downside is that it's not free. If you're tight on funds, the free route may be your only option.
What about product? Well, you have to have something to sell to people. Nobody is going to send you money because of your good looks. Now, you can create your own product, which is going to give you the most control and the most income, or you can sell an existing product as an affiliate. The downside of the latter is that you are competing with many other people. However, there is almost no cost involved and the process is a lot quicker than having to create something from scratch. Either way, you have to have something to sell or you're not going to have a successful business. has to be something that people actually want. Not need, want. Big difference.
Finally, we have promotion. I've said this a thousand times and I'm sure I'll say it a thousands times more. I don't care how great a product or site you have. If nobody sees it, you're not going to make any sales. You have to promote. Again, you can go the free route, of which there are some excellent options like article marketing, or you can pay for traffic, such as you would do by using pay per click advertising. But whatever you do, you have to promote. The traffic won't just come to you.
If you concentrate on these three things, you'll find that your marketing efforts are more focused and your results will be a whole lot better.

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Email Blasting VS Email Marketing, What Is The Difference?

Many of us wrongly think that Email Blasting equals to Email Marketing.

If you are only doing Email Blasting, you are wasting time & effort in Marketing.
Email Blasting is useless but Email Marketing is powerful.

You may ask: "What is the difference?"
98% of companies are Email Blasting / Email Broadcasting to their database & try to generate sales. I know you are one of them. STOP this!
These are characteristics of Email Blasting:

i. The email content is focus on selling company product or highly sales oriented.
ii. It is a one time, unplanned email message.
iii. The marketing effect is very less.

Yet, Email Marketing is a well-planned marketing campaign that is executed by companies to achieve long term & impactful marketing effect. This approach is very mature in US market, yet companies in Asian countries are losing out for not implementing it or implementing it correctly. Many of them think Email Blasting / Email Broadcasting is Email Marketing.

Email Marketing consists of well-planned sequence of email messages that will be sent out according to day intervals that are pre-set. These email messages are a mixture of sales message (20%) & valuable information (80%) to your client. Besides, a complete Email Marketing campaign also includes a Subscription Area in corporate website to capture visitors email & information. The main aim is to in email marketing is to build the relationship between you and your customers, so that once they need your kinds of service or product, they can only think of you.

How are you able to capture the email & information?
The idea is straightforward. By providing them value-adding incentive (such as discount coupon, regular update of useful information), they are willingly provide you the information. In this case, your email marketing campaign starts to function as a Customer List Building machine. It automatically collects visitor contacts for you 24 hours per day. Imagine as time passes by, you have 50,000 customers in your database, how useful this database is.

Remember, a sequence of email messages has long-lasting effect on your clients brain. (That's why Advertisers has NEVER advertise only ONCE). Whenever they need your service, they think of you.

To summarize, a real Email Marketing campaign has the following characteristics:

i. The email content is more of education message instead of sales-oriented message
ii. It consists of minimum 6 email messages in a complete sequence
iii. It is a well-planned campaign
iv. The result is 250% - 680% better than Email Blasting
v. The marketing effect stays in subconscious of your clients no matter they are aware of it or not
vi. It is building customer list for you even when you are sleeping.

WeSourze is a Online Marketing Consultancy, specializing in Search Engine Optimization and effective ROI Online Marketing for corporate. Find out how online marketing can skyrocket your company's sales figure at with ourOnline Marketing Specialist now

Online Marketing Courses That Can Make the Difference in Your Success

Does your online marketing skill make up for in enthusiasm what it lacks in knowledge and expertise? If this is the case, you're not giving your business every possible advantage. While it's true that in order to be success at your networking business you need to have passion for your product, you also need to know how to make the public aware of it and want to be a part of it. Online marketing courses are one of the most effective ways to help make this happen for you.

What's So Important About Online Marketing Courses?

You're probably remembering your days back in school and all the reading, tests and studying you had to do and how much you hated it. Does the prospect of taking more courses appeal to you any more now than it did then? Absolutely, because you know the importance of what you'll be learning in these online marketing courses and how they can help gain you a successful online business, a lifelong income and, possibly, fame. What more can you possibly ask for?

The importance of taking online marketing courses is that you can get help and guidance from those that know what they're talking about in areas where you may be lacking. If you're just starting your business, there are going to be plenty of areas where you'll need help. I know when I first started; I needed lots of help and guidance. There were not near the opportunities in online marketing courses available a few years back as there are today. You now have the opportunity to take online marketing courses that will teach you everything you need to know to run a successful online business from the ground up.

What Will Online Marketing Courses Cost?

A major concern for many individuals just starting their online business is keeping costs down as much as possible. This is the case with any business ventures. The less expenses you have, the more profit you'll make when your business does get off the ground and running strong. However, some expenses are unavoidable in business and the expense you'll incur for gaining the knowledge to start your business and make it successful will be invaluable to you down the road.

You'll be happy to hear that many online marketing courses are free on the web. It's just a matter of finding the right ones. Others, however, may be listed for a fee that's very affordable. When choosing your online marketing courses, you'll have your choice of individual courses, programs offering certificates in certain areas of study or complete course packages. If you online need help in a couple of topic such as SEO, email marketing or website hosting, you can easily get by with the specific individuals. If you feel you need all the help you can get, enrolling in complete online marketing courses may be the answer. Whatever area you feel you need the most help and guidance, you're sure to find online marketing courses to meet that need. The glorious internet has it all.

James Copper is a writer for where you can find information on web design training


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