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Posts Tagged ‘Reality’

The reality of using any free online marketing strategies is that although they may be cost free they still come at a cost nonetheless! Obviously the attraction of anything for free is hard to resist and especially for many online marketers! Not only are they a resourceful bunch, but in many cases they are also cash strapped as well. When marketing on the internet however we have other assets of equal value to the money we are trying to save but often tend to be overlooked. Since using certain business marketing strategies can save us money, we loose sight of these other equally important assets and this can be a crucial mistake. Not all these strategies are effective enough to justify their use and we need to recognize this and learn cost free does not always means there are no costs involved.

Here are 3 ways in which using 'cost free' but ineffective business marketing strategies online can end up costing you more than you realize.

Time

When marketing on the internet there is a lot of tasks that need to be completed and usually that responsibility is yours alone. Therefore time is very valuable and you can not afford to waste it. Once you fall behind it can be very difficult and frustrating to catch up and when you are not making progress this can be demoralizing. Mounting frustrations can lead to mistakes which in turn take even more time to correct. When using any free business marketing strategies it can take some time to tell if they are effective, and if they are not, you have just wasted a lot of time. It is always good to consider it a lesson learned but time has been lost nonetheless!

Energy

Make no mistake your energy level is directly related to your level of productivity. In fact it is normally our level of enthusiasm that propels us to greater heights, so it is important to bring as much energy to whatever it is we are doing. In this way we can then expect the best results and this is a important factor in the performance of most online marketers. Once again if you are pursuing any strategy, you are using all your energy to make sure it works correctly. In addition you are also excited about the prospects of the results and this excitement tends to 'spike' your energy levels. If a certain strategy 'fails' you, through no fault of your own, you have expended a good amount of energy on it that could have been put to better use elsewhere!

Patience

Having patience and the necessary perseverance is a basic requirement when using any free or paid for business marketing strategies. The difference here is you generally have a much better idea of what to expect from paid strategies, after all that is why you pay for them! When investing your time and energies into something that is not working it is human nature to tend to lose patience. Losing your patience can lead to making bad decisions, increasing your stress and frustration and eventually having you give up on your dream.

Free online marketing strategies are not always that! Just because many online marketers are using business marketing strategies that cost no 'money' using the wrong one can cost them dearly! You see when marketing on the internet we have other assets just as valuable as money, and these need to be protected as well! 3 of these assets are discussed above. The examples presented demonstrate the value of these assets to your business and how, if not protected properly, can easily dash your hopes of achieving success online. In the end free is only good if it does not cost you anything!

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Internet is a amazing breakthrough for any business. It is a gold mine. It is both a cash cow to few and a great unsolved puzzle to many? To be a successful opportunist on internet is to know the way it factions and to know the do’s and don’ts.

There are many ways one can use internet from a mere chatting, emailing to earning opportunities in small way to establishing a big business.

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With the economy in shambles, talk of self-employment is on the rise. Americans are beginning to realize that dedication and loyalty to someone else's business is no guarantee of security, and working for themselves is sounding better and better. However, many people harbor significant misperceptions about what entrepreneurship really means. The myths and realities of entrepreneurship should be well understood by anyone thinking about going out on their own.

Myth #1: Starting my own business means I will have more free time.

Reality: For most startups to succeed, the entrepreneur must put in extraordinary hours, especially during the early stages. Every detail of the business requires attention from you and your to-do list will grow faster than it does at a 9 to 5 job. Carving out time for yourself will be necessary, but difficult because you will forever be thinking of the thousand things that should already be done, but aren't. If you are looking to build a thriving company, don't count on spending lots of time on the golf course, at least not in the first year or two.

Myth #2: Owning my own business will solve all my financial problems.

Reality: While it is true that business ownership is the only way to dramatically increase personal wealth (besides winning the Lottery), it does not happen overnight. After months of work to get your venture to the break-even point, your next objective is ramen-profitability. That is, a successful startup will keep you and your family in ramen noodles until the next sales growth spurt. Plan to sink every dime you can into your startup for at least the first year. It might be tough, but the payoff is significant -- and one you aren't likely to find crawling up someone else's corporate ladder.

Myth #3: My idea is so good it will sell itself.

Reality: No, it won't. Building sales requires time, money, effort, and planning, no matter what you are selling. Even if you are starting with a great client ready to buy, you must always be looking for the next great client. Marketing is at the heart of all businesses -- no marketing, no sales.

Myth #4: Self-employment is easier than working for someone else.

Reality: Working for yourself is far more demanding than any job. The business begins and ends with you. Sick days, hour lunches, and leaving work at work are perks reserved for employees, not the boss. Until you have grown your venture to the point of having a trustworthy staff to cover all critical tasks, it is on you. However, successful entrepreneurs are driven by the control and autonomy that come with self-employment and enjoy the feeling of being responsible for every outcome -- good or bad. If entrepreneurship were easy, more people would be on board. As it is, only 7.2% of Americans are self-employed -- far fewer than most other industrialized nations.

Myth#5: Running my own company means I get to be my own boss.

Reality: It's true! You do get to be your own boss, as well as your own accountant, your own lawyer, your own marketing department, your own support staff -- the list goes on. While entrepreneurs do have more control over what they do and when and how they do it, they also have the added pressure of all the responsibility for the success and failure of the business. Entrepreneurs also trade in a single boss at a regular job and receive hundreds or thousands of bosses -- your customers. Your customers are the lifeblood of your business. It is your responsibility to provide a product that benefits them and offer customer service that keeps them satisfied and coming back for more.

As your business grows, your responsibilities expand to include keeping your employees happy as well. No longer stuck with a boss? Now you have thousands of them.

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“All that we are is the result of what we have thought.” Buddha

The proper use of affirmations is one of the most powerful tools known to man. We have all heard people say something like, “I’m no good at that.” We may have even said that ourselves. Such a defeatist statement is technically an affirmation, but NOT the type of affirmation that all of us need. What we need are affirmations that encourage, motivate, and change us for the better.

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