Posts Tagged ‘Search’

Local Business Advertising: 4 Ways To Market Online With Search Engine Optimization

In this article we want to go over local business advertising and using the search engines to get traffic to your company website. Marketing a small business on the Internet does not have to be difficult to do if you practice a few basic search engine optimization strategies.

1. First of all you need to know what keywords people are searching for your business online with. People are replacing the yellow pages with Internet searches to find specific things that they need.

For example, if you have an air conditioning company in Denver it is reasonable to expect that people will be searching keyword phrases such as "Denver air conditioning company", "buy an air conditioner in Denver, Colorado", "Denver air conditioning service", and so on.

Chances are you already know what these words are if you are doing any type of pay per click advertising. The difference now is instead of purchasing it you are going to try to rank on the search engines for free traffic.

2. You want to create backlinks to your website for these targeted keyword phrases. One quick way to do that is to use article marketing.

You write articles offering useful information about things your prospects would be interested in. Then in the resource box of the article you hyperlink your targeted keyword phrase back to your website.

This is known as search engine bait and will help you rank on the organic searches for those targeted phrases. Once you know what keyword phrases people are searching for relating to your business this is very easy to do.

3. Whenever you have something newsworthy send out a press release. Again target your primary keyword phrases in that press release.

The key is to not make this sound like a sales letter. That is why you want to submit a press release when you have something new in your company to announce.

4. Video marketing is a big part of doing local business advertising. Because people now get information from videos online you want to show up for your targeted keyword phrases using as many videos as possible.

You Tube is owned by Google so it's important that you have videos on their website. Article Video Robot is a good way to create videos from articles and place online.

You can also create videos of your own and it doesn't take a real expensive camera to do that. Again provide useful information that people would be searching for using the simple strategy of targeting keyword phrases.

In summary these are 4 ways you can combine targeted keyword phrases and search engine optimization to promote your business online. This is a long term local business advertising tactic. It really can pay off as you start to rank high on search engines for the words people are searching for relating to your small business.

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3 Critical Elements for Internet Marketing Search Engine Placement for your Highly Success in Affiliate Marketing Business

Now, I am going to give you 3 critical elements for internet marketing search engine placement for your highly profitable successful in home based affiliate business. You’ll discover significant elements you must use for building high profitable affiliate websites.

READ THIS: If you are truly serious about making money with your affiliate website and your home based affiliate business.

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Discover How to Build a Content-rich Site & How to Get a Good Internet Marketing Search Engine Placement Here!

There are two major concerns for beginners in the internet marketing world. Those concerns are: how to build a content-rich site and how to get a good search engine ranking.

In order for your attempts to optimize your internet marketing search engine placement to be successful, you will need to turn your whole website into a type of billboard. You have to put keywords in every place they can be used efficiently. This is the most effective way for you to increase your visibility online. The greater the number of people searching for what you sell, the more customers you are apt to get. Keywords aren't going to do the job alone. If they would, you could simply list every keyword you come up with and people would flock to your site. But what are they going to see when they arrive at your site? If it's just keywords in a list, they'll leave. That's why it's essential that you create a site that is both noticeable and content-rich.

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Using Category Search to Find an Online Market

When you want to find an online market that specializes in products from China you will need to do a category search that will list the websites that are now selling products from China. These websites purchase from China in order to offer their products all over the world. Multinational purchasing is on the rise because of the global sourcing these websites do. When the particular websites purchase from China they get the products wholesale. They are able to offer a discount around the world on the products but they still have enough mark up that will increase their income.

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